Friday, November 2, 2007

Bon Jovi Ties Music Sales To Concert Tickets

One of the keys to recognizing new business models opened up by a lack of scarcity is the importance of linking scarce and non-scarce components. For musicians, we've often pointed out that an important scarce component are concert tickets, and, have suggested that musicians can do well by offering incentives to people willing to pay for the music.

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